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eMetrics Conversion Conferences Day 1 Notes
Phenomenal first day at the Conversion and eMetrics conferences… So many good sessions, will compile my notes and thoughts later. Michael Summers’ talk on his usability studies was definitely the highlight. Here are my ipad chicken scratchings for now: eMetrics Day 1 Notes
Posted in: Conference Notes
ClickTale Withdrawals
February 22, 2011
So, it’s been about two weeks now that I’ve been without ClickTale. And I’m going through some withdrawals. ClickTale is the heatmapping, user-behavior recording tool that is really great for low cost usability reviews. Almost a year ago, I surveyed available heatmapping tools, and opted to try ClickTale. At the time, their services were the […]
Posted in: Lessons Learned
A healthy dose of criticism goes along way
January 26, 2011
I really love what I do. Every day. Every day is a collaboration. It’s great working on interactive experiences with such a diverse group of talents and backgrounds, and when we have the opportunity, really polishing a product before it goes live. Our most important critics are, hands-down, our customers. They’re not always that forgiving, […]
Posted in: Conference Planning
Hooray Intranet Analytics!
January 18, 2011
Are you using analytics to monitor the performance of your corporate intranet? If the answer is no, consider the following. A 2007 survey by Accenture found that: Managers spend up to two hours a day searching for information 42% accidentally use the wrong information at least once a week More than 50% of the information […]
Posted in: Lessons Learned
Taking my data with me: BAM Analytics
January 17, 2011
So they say you should leave your work behind when you come to the eMetrics and Conversion Conference. But I plan on toting my data with me just in case. Just in case, I learn something worthwhile and applicable to my work, I’d like the convenience of having my data in the palm of my […]
Posted in: Conference Planning
Greetings
I'm Amanda.Web optimization enthusiast.
I write about the conferences I attend, what I learn, and what inspires me.
March 14, 2011
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